Health Coaching
What it is, and what it is not
What it is? It's a relatively new buzzword.
While health coaches are not new, they have
become a somewhat new fitness trend. With
health coaching (and other online programs)
employees can get health and nutrition
information sitting in front of a computer or
talking on the phone. It's easy. What it's
not? It is not a magic bullet and it is not a
substitute for taking personal responsibility
and action to make the lifestyle changes that
will lead to better health.
While health coaching creates a sort of
"virtual partner," and partnership is a good
thing, it's significant to note (as in any
comparison of wellness programs), that not
all health coaching is the same. Many
coaching services offer only controlled
access, with limited appointment times each
month, some for as short as 15 minutes. Other
times might be "off limits" to the employee,
disconnecting that employee from the coach/
partner. For coaching to be effective
participants must be willing to share details
of their lives with their coaches, that many
are not comfortable talking with others about.
And, it's important to point out that with
wellness programs in general, the progress
doesn't come during the initial program
presentation or, in the case of a health
coach, the coaching session. Progress occurs
between sessions, on a day-in, day-out basis,
when participants implement the actions
needed and make the positive choices that
lead to results. Simply providing information
is not enough -- success comes through
sustainable behavior
change.
Wellness programs are effective when
participants identify reasons for making
changes and set realistic, personal goals.
When participants are encouraged to define
their personal wellness goals, identify their
motivational "triggers" and anticipate their
real world obstacles to participation and
success, they learn how to sustain the
day-to-day behavior changes that will lead to
long term health and wellness.
Well-qualified, accessible wellness coaches
can facilitate the process by "partnering"
with the participant. On the other hand, many
employees are more comfortable turning to
other employees for help and support.
This is where LoneStart's Team
Esteem comes
in. Teams tend to create their own identity,
become self-regulating and evolve over time
to promote and maximize their potential. A
conscious contribution to a shared purpose
enhances motivation. Interaction among
members with a shared purpose boosts "work
life." And, fostering teamwork creates a work
culture that values collaboration. In a
teamwork environment with a shared goal (in
this case weight loss and wellness), people
understand and believe that their decisions
and actions are greater when done
cooperatively. In a team-oriented
environment, each team member contributes to
the overall success of the wellness goal.
And, while on separate teams, members are
unified with the other teams to accomplish
the overall wellness objectives. The bigger
picture drives team actions -- while the purpose
of the team itself brings success to the
bigger picture.
No matter what program you implement, your
program will reach its employee health
objectives only when the strategy being
offered is embraced and utilized by those who
need it most. This is obviously a challenge.
And, to have any lasting impact on the
dramatic increase in obesity and overweight
and other lifestyle issues, programs must
actually be used in order to affect change.
Through its behavior-based program content,
LoneStart
addresses this challenge.